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Webinar
April 28, 2026 | 1:00 pm EST

The Supplier Visibility Gap: Reduce Costs and Improve Growth in 2026

Most suppliers are focused on growth. More outreach, more tools, more activity.  But profit is not keeping up because the problem is not effort. It is visibility.

Across your business, there are two areas that are harder to see than they should be. Where your money is going, and where opportunities are being missed before you are even considered. Without visibility into both, it becomes difficult to make the right decisions.

You may be paying for tools, services, or operations you do not fully use. At the same time, buyers may be making decisions without ever finding you, evaluating you, or giving you a chance to compete. In this session, we will break down where suppliers like you are losing profit today, and show you how to gain visibility across both cost and growth.

Most suppliers lack visibility into where money is going and where opportunities are being lost. Join SpendHound and SupplierOne to see where profit is slipping across your business and how to fix both cost and growth at the same time.

Expert Speakers

Sam Voshall

Senior Product Marketing Manager at SpendHound

Sam Voshall leads how the company positions and takes its platform to market. She works across sales, customer success, and product to bring SpendHound’s story to market. Sam brings a background in B2B SaaS launch strategy, sales enablement, and market positioning, with a track record of translating market insights into messaging and programs that win in a crowded category. 

Sam Voshall

Senior Product Marketing Manager at SpendHound

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Ali Sebring

Vice President of Product

Ali Sebring leads product vision and strategy at Supplier.io, driving the development of solutions that help enterprises build more diverse and data-driven supply chains.

Ali Sebring

Vice President of Product

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What you’ll learn:

Where suppliers are overspending across tools, services, and operations.
Why buyers never find or consider you in the first place.
Where opportunities are being lost before you even enter the process.
How to improve visibility into both cost and demand.
What actions you can take to improve profitability.
Who should watch this webinar?
  • Suppliers that know they are overspending but do not have a clear way to control it
  • Suppliers who want to reduce costs without slowing down the business
  • Companies that suspect they are missing opportunities. 
  •  Looking for a more structured way to manage both spend and visibility
Why watch this webinar?

If you are a Supplier who wants to understand where your business is losing money and missing opportunities, this session will show you exactly where to look and what to do next.

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